Denotation

1-

the explicit or direct meaning or set of meanings of a wordor expression,

as distinguished from the ideas or meanings

associated with it or suggested by it; the association or setof associations

that a word usually elicits for most speakers of a language,

as distinguished from those elicited for any individual speaker because of personal experience.

2-

a word that names or signifies something specific:

“Wind” isthe denotation for air in natural motion.

“Poodle” is thedenotation for a certain breed of dog.